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Just some of the values that characterise Christophe Barriere-Varju and the CBV Racing team. We are looking for organizations who share these values and a desire to share in an extraordinary adventure, to join our team as sponsors.
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Why sponsor CBV Racing?
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The Dakar, the Sertoes Rally (Brasil) and the other races in which CBV Racing take part across the planet are exceptional sporting events with vast global television audiences.
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As a CBV Racing sponsor, your brand will be associated with some of the world's greatest adventures.
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The public will view your brand as a symbol of the spirit that drives us to challenge ourselves, to test our limits, to overcome hardship and ultimately to achieve.
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Extensive Media Coverage
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Through his achievements, Christophe has become the Australian face of the Dakar and international off road motorbike racing. He enjoys strong relationships with SBS, Fox Sports, ABC radio, and 2GB. During the events in which he takes part, Christophe is the number one go-to person for Australian national television: |
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In the 2006 Dakar, TV Media coverage included a major feature SBS interview with John Baldock, live daily updates to SBS Toyota World Sport with live interviews with Les Murray.
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In 2007, in addition to his work with SBS, Christophe conducted live pre and post rally interviews on the sets of Fox Sports, as well as daily live updates from Africa during the race.
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Christophe is regularly featured in both mainstream sporting press and Australia's leading motorcycle magazines. He also enjoys extensive coverage by online media.
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A national and international audience
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Some figures:
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- The Dakar attracts a daily television audience in Australia of approximately 3 million people.
- The Dakar is broadcast across 185 countries reaching more than 300 million viewers worldwide.
- The Sertoes Rally is the second biggest race to the Dakar and is broadcasted across South America.
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The sheer exhilaration:
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Nothing beats the thrill of racing a motorbike in some of the world's harshest
and most remote locations, of pushing through the limits of common human endurance.
Some people spend their lives wondering what could be, this is your chance to find out, to be part of it.
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Public appearances & Motivational speaking
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Christophe is available to his sponsors for public appearances and presentations
to staff or even clients. He is an approachable and inspirational character who will be a
credit to your brand.
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Sponsorship packages start at just $2,500 and are available on a race by race or annual basis.
For full details, contact Christophe
or download the CBV Racing sponsorship information pack.
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